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Expect the Growth of On-line
Marketing and Advertising to reach $26 billion annually by 2010
WebStream Internet Solutions - The
latest numbers and projections for the worldwide Search Engine
Optimization (SEO) and Search Engine Marketing (SEM) industry
continue to look very promising for online marketing and
advertising. According to a new five-year forecast from Forrester
Research (NASDAQ: FORR), online marketing and advertising will
represent 8 percent of total advertising spending in 2010
rivaling ad spending on cable/satellite TV and radio. In
addition, almost half of marketers plan to decrease spending in
traditional advertising channels like magazines, direct mail, and
newspapers to fund an increase in online ad spending. By 2010,
Forrester expects the market to reach $26 billion annually.
WebStream Internet Solutions (http://www.webstream.net)
specializes in improved Search Engine Optimization programs that
tweak web sites to increase findability on major search engines.
Search Engine Optimization (SEO) is a service that enhances
individual pages of a website to conform to search engine rules,
thus making them identify a web page as more relevant to certain
keywords. With over 8 billion web sites now indexed by Google, it
is becoming increasingly difficult to get fair rankings by
relying on old school techniques, or by simply submitting a site
to the search engines.
WebStream also specializes in Search Engine Marketing (SEM)
services for web site owners willing to pay for qualified buyers
of their product or service. Paid sponsor ads connect web sites
with new customers at the precise moment when they're looking for
a particular product or service. WebStream creates the ads, using
specific keywords to match ads to the audience and the web site
owner pays only when someone clicks on the ad. The cost of each
click is determined by how much a site owner is willing to spend
on each click. When someone searches for a particular item on a
participating search engine, the ad for that same item is
displayed on the same search results page. The more a site owner
is willing to pay per click, determines where on the page their
ad displays.
Founded in 1997 with headquarters in Fort Lauderdale, WebStream
is one of the oldest and largest web development companies and a
leading provider of comprehensive business Internet services,
with an emphasis on serving the business-to-business market in
more than 200 countries and every U.S. state. WebStream offers a
wide range of Internet solutions, including high-speed web
hosting, co-location services, e-commerce services, web design/programming
and search engine optimization and marketing. WebStream also
offers an Affiliate Reseller Program that is available worldwide.
For more information on WebStreams On-line Marketing
Programs, visit http://www.webstream.net
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