Hostway offers a live Web seminar to educate small businesses on how to launch an online store to get their
business started.
Chicago, IL—Tuesday, November 22, 2005—The Internet provides the ideal platform to launch a small business, however many entrepreneurs don’t have the knowledge or experience to create an effective online store. To help educate small- to mid-sized businesses (SMBs) on these issues, Hostway Corp., a global leader in Web hosting and managed services, will hold a live Webinar on Tuesday, December 6, 2005, at 10:30 a.m./CDT. This Webinar will explore the current and future ecommerce markets and provide tips on how to set-up an ecommerce site to maximize business potential.


Attend the Web seminar, “How to Launch an Ecommerce Site” on December 6, 2005 at 10:30 a.m./CDT to learn about:

* Current environment of Ecommerce
* Why a business should have an Ecommerce site
* Step-by-step guide to designing a professional-looking Web site
* Ensuring your site is secure for credit card transactions
* How to stand out from the ecommerce pack
* Future predictions for online shopping behaviors



“The Internet levels the playing field for small businesses to compete with larger corporations,” said John lee, Vice President of Marketing at Hostway. “Now, more than ever, it’s essential for these small businesses to set up shop on the Internet and give enterprises a run for their money. The expert panelists for this Webinar will provide useful tips outlining how entrepreneurs can easily make their dream of becoming a small business owner a reality.”

To register for the December 6 th Web seminar, “How to launch an Ecommerce site,” please visit www.hostway.com/ecomwebinar.

This Webinar, lead by Hostway, includes expert panelists from GeoTrust, the world's second largest digital certificate provider and a leader in a wide variety of identity and trust services; CardinalCommerce, a provider of services for securing electronic and wireless commerce; and Hostway, a leading provider of Web hosting and managed services.

“Every online retailer must understand and build their payment processes around a secure infrastructure,” said Jay Schiavo, GeoTrust Product Manager. “It’s essential that online retailers have sophisticated encryption and fraud protection technologies and procedures in place – not only to secure protection against ecommerce crime, but also to prevent the loss of vital data.” Schiavo will discuss how to secure your site with an SSL certificate, so that you can effectively run an ecommerce site.

Rick Lynch, Director of Business Development at CardinalCommerce, will discuss ways for small businesses to differentiate themselves from the Ecommerce pack by offering customers a new tool that will provide their online shoppers with a great sense of confidence and security while shopping on their online store.

“Sites that offer Verified by Visa and MasterCard SecureCode are very attractive to customers because they add an extra level of security to online purchases. While making your customers feel safer, these programs also make good business sense as they have proven to increase your average order value and convert online browsers to buyers,” said Lynch.

Sam Perry, Product Manager at Hostway, will touch upon the resources Hostway provides, such as ecommerce Web site design and shopping cart options, to help a small business owner create an online store.
“A successful online store should be reliable, easy to use and secure. Hostway has taken all of this into consideration and developed various ecommerce plans that any sized business can use to create and manage an effective online store,” said Perry.



About Hostway Corporation

Hostway Corporation provides Web hosting and managed services to more than 300,000 customers worldwide. Hostway helps individuals, small businesses and large enterprises achieve more value from state-of-the-art Web-based technologies by reducing their complexity and cost. Founded in 1998, Hostway is one of the five largest Web hosting companies in the world with offices in North America (Chicago, Tampa and Vancouver), Europe (London and Amsterdam), Asia (Seoul) and Australia (Sydney). For more information about Hostway Corporation, please visit www.hostway.com or call 1-888-290-5170.

About Cardinal Commerce

CardinalCommerce Corporation is the leading provider of e-commerce platforms driving merchant growth. Cardinal developed Centinel to enable merchants a simple way to launch applications designed to increase revenue. Centinel is easily installed and is utilized by merchants worldwide. With capabilities ranging from Verified by Visa and MasterCard SecureCode, to alternative payments such as PayPal, Bill Me Later, and Secure e Bill, Cardinal Centinel is a must for all e-commerce merchants. To increase profitability, visit us at www.cardinalcommerce.com.

About GeoTrust, Inc.

GeoTrust is a leader in identity verification and trust services for e-business, and the fastest growing Certificate Authority, according to market research firm Netcraft. Its products include web security services for secure e-commerce transactions, identity verification, managed security services and TrustWatch (www.TrustWatch.com), a free toolbar and search site that helps consumers recognize whether a site has been verified and is safe for the exchange of confidential information. With more than 100,000 companies worldwide using its technology for online security, GeoTrust has rapidly become the second largest digital certificate provider in the world. Visit www.geotrust.com for more information.